2013-09-26 | LALIZAS "Simply life saving" To be launched at the 53rd Int'l Boat Show 2013 in Genoa
Having sold more than 14.800.000 lifejackets in the last 32 years, LALIZAS is associated with SAFETY maybe more than any other manufacturer & distributor in the boating industry, with millions of loyal Clients, both in the recreational and the commercial sector.
Uncompromising quality has always been the “hidden” ace of the brand.
Today, LALIZAS is ready to capitalize on the momentum gained all these years. Emphasising on SAFETY, Lalizas launches a new slogan: Simply life saving.
The new logo with slogan is already applied on the new LALIZAS “Simply life saving” Catalogue and will be demonstrated at H2 in the 53rd International Boat Show 2013 in Genoa, 2-6 Oct. 2013.